Your Record
Heard Properly
PR and promotions
Promo That
Actually Reaches People
Getting a record onto the stores is the easy part. Getting it heard is the work. We run promo ourselves through Inflyte, and for bigger campaigns we bring in the agencies we have worked with for years. You pick the level that suits the record and the budget — and we are honest with you about when a bigger spend is worth it and when it is not.
Three Levels
Choose your tier when you submit a release in the portal.
Our own Inflyte promo, sent to the DJs and tastemakers who play this music.
• Download + feedback tracking on every recipient
• Feedback reports land in your portal automatically
• Included free each month with the PR Tools add-on
Paid at checkout when you submit your release.
Everything in Tier 1, plus hundreds more tastemakers, radio hosts and AAA DJs.
• Extended tastemaker and radio reach
• Campaign managed by our promo partners
• Reporting on placements and reactions
Needs approval first — we’ll email to arrange.
Full agency PR for releases with a real story and the budget to tell it.
• Press, radio and playlist targeting
• Interview and feature pitching
• Strategy built around the release
Needs approval first — we’ll email to arrange.
Who We Work With
The promo partners behind our campaigns. Which one fits depends on the record — we will tell you where we think it lands.
Included With
Every Release
No tier required. This is part of distributing with us.
• Release-day delivery to our own channels
• Pitching guidance so your Spotify submission lands well
• DSP pitching by our team — included on 50/50 and label deals